Lagotronics Projects and Mack Rides have created The Gameplay Theater, an innovative dark ride format featuring continually rotating vehicles. Each carries eight passengers back-to-back with interactive devices, moving between the 180 degree scenes to unveil new worlds with every turn.

Lagotronics Projects develops “attractions where players become part of the story, where every shot counts, and where gameplay enhances immersion”, and this ride reflects extensive development into game-based experiences.

This technology enables high visitor throughput in a small footprint while maintaining a seamless integration of media-based storytelling, interactive gameplay, and themed physical sets. The revolving ride vehicle keeps the action at the forefront, engaging visitors in an effectively planned series of scenes that feel more like a stage play than a dark ride.